This is a very disappointing move on the part of the CWB*. The consideration that this type of image is acceptable in terms of marketing or the portrayal of a woman's role in agriculture has long since been put in the wastebasket (along with girlie pictures in garages, bars, and any other public places).
For Heaven's Sake people..it's time to get past being in Grade Six.
It is just that this shouldn't even be called a Cowgirl..no real cowgirls dress like that..or would sit on a fence like that..and if one doesn't think there is a sexist thing going on ...just where the heck are her panties?...It is crude and suggestive..
The worst part about it is that it just plays into the hands of those who believe the CWB has out lived its usefulness..and having this stupid picture as its banner just serves as proof that they might be outdated and out of touch with the real world if they think that they should pass this type of image off as representative of anyone who would vote for them. I bet not one of the people who suggested they use this picture would allow their own daughter to pose for a photograph like that...I know I wouldn't.
It is demeaning to any hardworking serious agriculturally minded woman.
The days where the banker or the machinery dealer phones and asks for the "Boss" when a woman's voice answers are long gone and the CWB should know that.
THIS is a Canadian Farm Woman Sitting on the Fence
*Canadian Wheat Board
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